Interact - FIFILO - A UI UX Design Studio

SaaS application integrated with AI tools.

  • Interact
  • USA
  • SaaS
  • UI/UX Design

Turn all your Calls into AI-Powered conversation intelligence tools

CLIENT

Interact

BUSINESS TYPE

SaaS

SCREENS

100+

TIMELINE

6 Months

Problem Statement

Inadequate Real-Time Guidance: The existing UI/UX of Interact lacks the intuitive and responsive real-time guidance that sales representatives require. Users often find it difficult to navigate and interpret the data provided by the AI model.
Missing Features: The absence of transcription, AI model integration, and script management tools within the Chrome extension hinders the workflow of sales representatives. They are forced to switch between multiple tools, leading to inefficiency.
Complexity and Noise: The interface of Interact fails to offer an integrated noise-cancellation feature. Sales representatives struggle with background noise during prospecting, affecting call quality.
Lack of Adaptability: Interact's current UI/UX does not adapt to the changing needs and preferences of users. It lacks personalization features that would make the tool more effective for individual sales reps.

Objective

Interact is a leading AI-based SaaS platform designed to assist sales representatives in prospecting by providing real-time guidance, behavior analysis, and noise cancellation. However, Interact faces challenges with its current UI/UX, as sales representatives are struggling to fully utilize the platform due to a lack of critical features, notably transcription, AI model integration, and script management within a Chrome extension.

WireFrame

The Solution

To address the challenges faced by Interact and provide an improved UI/UX experience for sales representatives, the following solutions are proposed:

Enhanced Real-Time Guidance: - Revamp the user interface to provide a cleaner and more intuitive design, reducing the learning curve.
Implement responsive design principles to adapt to different devices and screen sizes, ensuring usability on both desktop and mobile.

Feature Enrichment: - Integrate a transcription feature that converts audio conversations into text, making it easier for sales representatives to review and reference past interactions.
Enable AI model integration to provide deeper insights and predictive analytics to guide sales representatives during prospecting.
Develop a script management tool within the Chrome extension, allowing users to create, manage, and access sales scripts seamlessly during prospecting calls.

Noise Cancellation Integration: - Implement noise cancellation technology within Interact to improve call quality and reduce distractions during prospecting calls.

Personalization and User-Centric Design: - Incorporate user preferences and customizable settings, allowing sales representatives to tailor the tool to their specific needs.
Implement a feedback loop and user testing program to continuously improve the UI/UX based on user insights and suggestions.
By implementing these solutions, Interact aims to offer an enhanced user experience that empowers sales representatives to prospect more efficiently, resulting in increased productivity and improved sales performance. The revised UI/UX design will ensure that the platform aligns with the evolving needs of the users, ultimately solidifying Interact's position as a leading AI-powered prospecting tool in the SaaS industry.

The Typeface

Poppins ☞

The old posters and signs in the traditional Montserrat neighborhood of Buenos Aires inspired Julieta Ulanovsky to design this typeface and rescue the beauty of urban typography

Poppins Bold

Aa

1234567890

ABVDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

Poppins Regular

Aa

1234567890

ABVDEFGHIJKLMNOPQRSTUVWXYZ

abcdefghijklmnopqrstuvwxyz

Color Palette

Primary Colors

HEX

RGB

CMYK

#2196F3

33, 150, 243, 1

207, 90%, 54%, 1

Secondary Colors

HEX

RGB

CMYK

#FFC107

255, 193, 7, 1

45, 100%, 51%, 1


Other Secondary Colors

HEX

RGB

CMYK

#11142D

17, 20, 45, 1

234, 45%, 12%, 1

HEX

RGB

CMYK

#FFFFFF

255, 255, 255

0%, 0%, 0%, 0%

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together!

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